Graduate Certificate

Graduate Certificate in Marketing (Level 7)

Qualification code OP7413

The Graduate Certificate in Marketing is just the stepping stone if you want to go further in your marketing career.

It will provide you with a with a broad overview of the marketing function and more advanced knowledge in two marketing specialisations. All you need to get started is an undergraduate degree.


  • Level 7  
    Credits 60 
  • Workload

    Approximately 10-12 hours study per week for each 20 credit course. This may be higher at assessment or exam time.

  • Study type Trimester  
  • Cost $2,190 NZ Domestic

    Approximate cost for the full qualification based on 2018 fee information, not including annual administration fees, fee increases, textbooks, course materials or external exam fees.

  • Student loan

    Eligible for student loans, if you meet the criteria. Student loans and eligibility

For information about selecting courses to study towards this qualification, check out the Choose courses tab.

When you achieve this qualification you will have advanced knowledge and experience of

  • the marketing function within organisations
  • consumers and segmentation
  • marketing strategy, planning and research
  • Advanced knowledge of 2 of your chosen disciplines from these 3 listed
  • marketing management
  • marketing research, and
  • digital marketing.

Employment pathways

Graduates will have a better understanding of knowledge and skills for a marketing or management role. They will be able to apply those skills and knowledge directly in their workplace.

Academic pathways

The Graduate Certificate is the first step towards progression to the Open Polytechnic’s Graduate Diploma in Marketing

The Graduate Certificate in Marketing will provide students who have a degree with the pre-requisite knowledge required to undertake post graduate study in a business related discipline.

Key dates

Every course has an enrolment close-off date. Make sure you know when you need to enrol by.

See key enrolment dates

Assessment and exam

Every course is assessed differently - some require assignments and others exams. Check the individual course pages for more information.

Information about assessment and exams

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