Graduate Certificate in Marketing (Level 7)

OP7413

The Graduate Certificate in Marketing is just the stepping stone if you want to go further in your marketing career.

  •  
    Level
    7
  •  
    Credits
    60
  •  
    Workload

    Approximately 10-12 hours study per course per week.

  •  
    Study type Trimester
  •  
    Cost
    $2,190 NZ Domestic

    Not including annual administration fees, course materials or external exam fees.

  •  
    Student loan

It will provide you with a with a broad overview of the marketing function and more advanced knowledge in two marketing specialisations. All you need to get started is an undergraduate degree.

 

When you achieve this qualification you will have advanced knowledge and experience of

  • the marketing function within organisations
  • consumers and segmentation
  • marketing strategy, planning and research
  • Advanced knowledge of 2 of your chosen disciplines from these 3 listed
  • marketing management
  • marketing research, and
  • digital marketing.

Employment pathways

Graduates will have a better understanding of knowledge and skills for a marketing or management role. They will be able to apply those skills and knowledge directly in their workplace.

Academic pathways

The Graduate Certificate is the first step towards progression to the Open Polytechnic’s Graduate Diploma in Marketing

The Graduate Certificate in Marketing will provide students who have a degree with the pre-requisite knowledge required to undertake post graduate study in a business related discipline.

  •  
    Level
    7
  •  
    Credits
    60
  •  
    Workload

    Approximately 10-12 hours study per course per week.

  •  
    Study type Trimester
  •  
    Cost
    $2,190 NZ Domestic

    Not including annual administration fees, course materials or external exam fees.

  •  
    Student loan