Bachelor of Business (Marketing)

OP700152

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Qualification Structure

This programme is made up of 18 compulsory and elective courses. We recommend you begin your studies with 72140 Business Communication.

Elective Group - Students are required to complete 2 elective courses:

One elective at Level 5 or higher
One elective at Level 6 or Level 7

In general, all level 5 courses should be completed before level 6 and level 7 courses.

Cost Show International Show Domestic Costs may be subject to change. When you select a course to enrol in and choose your start date you will be given the correct amount.	Select

Level

Credits

Cost

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Compulsory Section

Business Communication 72140

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Introduction to Commercial Law 71110

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

The Economic Environment 71120

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Organisations and Management 71130

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Business Computing 71155

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Statistical Analysis 72160

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Business Ethics 71203

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Organisational Behaviour 71245

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Marketing 71231

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Operations Management 71232

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Buyer Behaviour and Communication Strategies 71242

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Marketing Management 71331

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Marketing Research 71343

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Digital Marketing 71344

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Special Topics in Marketing 71345

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Accounting Option: Select ONE Course

Accounting 71100

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Finance for Managers 78101

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Level 5 Electives: Select no more than ONE Course

Academic Writing 72141

$840

Jun

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Professional and Technical Writing 72144

$840

Jun

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Introduction to Public Relations 72180

$840

Oct

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Aotearoa New Zealand Society 74111

$840

Jun

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Other Electives: Select at least ONE Course

Leadership 71243

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Intercultural Communication 72251

$840

Jun

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Interpersonal Communication 72252

$840

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Organisational Communication 72253

$840

Jun

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Plain English for Professional Purposes 72280

$840

Oct

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Quality Management 71332

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

Project Management 71353

$840

Apr

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

2026

Jan

Feb

How much time will you need each week for study?

On each course page look for the Workload heading in the grey box. This will give you the approximate hours needed each week to study that course.

Do you have enough time?

To check if you have enough time in your life for study, try our handy time calculator tool.

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Factsheet (PDF) Bachelor Of Business (Marketing) (585 KB pdf)

Study plan (PDF)
Bachelor of Business (Marketing) Study Plan (PDF)

Bachelor of Business (Marketing)

OP700152

Qualification Structure

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