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Course is not currently open for enrolment
This course will enable you to interpret and use the diverse methods of mass communication – a vital source of business information and interaction. You will analyse the social, cultural, legal and ethical issues underlying the way businesses communicate with their communities of interest. You will hone your skills in advertising planning, public relations campaigns and crisis management.
Before enrolling in this course you need to:
There is a textbook required for this course. Visit our textbook page for more information.